The Design of Everyday Things

Filename: the-design-of-everyday-things.pdf
ISBN: 9780465072996
Release Date: 2013-11-05
Number of pages: 384
Author: Don Norman
Publisher: Hachette UK

Download and read online The Design of Everyday Things in PDF and EPUB In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them.


The Design of Everyday Things

Filename: the-design-of-everyday-things.pdf
ISBN: 9780465072996
Release Date: 2013-11-05
Number of pages: 384
Author: Don Norman
Publisher: Basic Books

Download and read online The Design of Everyday Things in PDF and EPUB In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious-even liberating-book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. The Design of Everyday Things is a powerful primer on how-and why-some products satisfy customers while others only frustrate them.


The Design of Everyday Things

Filename: the-design-of-everyday-things.pdf
ISBN: 9780465050659
Release Date: 2013-11-05
Number of pages: 368
Author: Don Norman
Publisher: Basic Books (AZ)

Download and read online The Design of Everyday Things in PDF and EPUB Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how—and why—some products satisfy customers while others only frustrate them.


The Design of Everyday Things Indian ed

Filename: the-design-of-everyday-things-indian-ed.pdf
ISBN: 0465055710
Release Date: 2013-11-05
Number of pages: 368
Author: Don Norman
Publisher: Basic Books

Download and read online The Design of Everyday Things Indian ed in PDF and EPUB


The Psychology of Everyday Things

Filename: the-psychology-of-everyday-things.pdf
ISBN: 9780465067091
Release Date: 1988
Number of pages: 257
Author: Donald A. Norman
Publisher: Basic Books

Download and read online The Psychology of Everyday Things in PDF and EPUB A critique of modern-day technology suggests that many items are designed with total disregard for human psychology, resulting in products with visually ambiguous or hidden controls, symbols with arbitrary relationships to function, and overreliance on memory


The Design of Future Things

Filename: the-design-of-future-things.pdf
ISBN: 9780465002283
Release Date: 2009-05-12
Number of pages: 240
Author: Don Norman
Publisher: Basic Books

Download and read online The Design of Future Things in PDF and EPUB Explores the benefits and problems in inventing and designing machines that can interact with humans with a review of the changes in human psychology that occurs when such inventions are introduced to the modern world.


Living with Complexity

Filename: living-with-complexity.pdf
ISBN: 9780262296878
Release Date: 2010-10-29
Number of pages: 312
Author: Donald A. Norman
Publisher: MIT Press

Download and read online Living with Complexity in PDF and EPUB If only today's technology were simpler! It's the universal lament, but it's wrong. In this provocative and informative book, Don Norman writes that the complexity of our technology must mirror the complexity and richness of our lives. It's not complexity that's the problem, it's bad design. Bad design complicates things unnecessarily and confuses us. Good design can tame complexity.Norman gives us a crash course in the virtues of complexity. Designers have to produce things that tame complexity. But we too have to do our part: we have to take the time to learn the structure and practice the skills. This is how we mastered reading and writing, driving a car, and playing sports, and this is how we can master our complex tools. Complexity is good. Simplicity is misleading. The good life is complex, rich, and rewarding -- but only if it is understandable, sensible, and meaningful.


Designing for People

Filename: designing-for-people.pdf
ISBN: 9781621531500
Release Date: 2012-11-30
Number of pages: 288
Author: Henry Dreyfuss
Publisher: Skyhorse Publishing, Inc.

Download and read online Designing for People in PDF and EPUB From the first answering machine ("the electronic brain") and the Hoover vacuum cleaner to the SS Independence and the Bell telephone, the creations of Henry S. Dreyfuss have shaped the cultural landscape of the 20th century. Written in a robust, fresh style, this book offers an inviting mix of professional advice, case studies, and design history along with historical black-and-white photos and the author's whimsical drawings. In addition, the author's uncompromising commitment to public service, ethics, and design responsibility makes this masterful guide a timely read for today's designers.


Designing for the Digital Age

Filename: designing-for-the-digital-age.pdf
ISBN: 9781118079881
Release Date: 2011-03-25
Number of pages: 768
Author: Kim Goodwin
Publisher: John Wiley & Sons

Download and read online Designing for the Digital Age in PDF and EPUB Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology. Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.


Emotional Design

Filename: emotional-design.pdf
ISBN: 9780465004171
Release Date: 2007-03-20
Number of pages: 272
Author: Don Norman
Publisher: Hachette UK

Download and read online Emotional Design in PDF and EPUB Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from Scientific American to The New Yorker.Emotional Design articulates the profound influence of the feelings that objects evoke, from our willingness to spend thousands of dollars on Gucci bags and Rolex watches, to the impact of emotion on the everyday objects of tomorrow.Norman draws on a wealth of examples and the latest scientific insights to present a bold exploration of the objects in our everyday world. Emotional Design will appeal not only to designers and manufacturers but also to managers, psychologists, and general readers who love to think about their stuff.


The Design of Everyday Life

Filename: the-design-of-everyday-life.pdf
ISBN: 9781845206833
Release Date: 2007
Number of pages: 174
Author: Elizabeth Shove
Publisher: Berg

Download and read online The Design of Everyday Life in PDF and EPUB How do common household items such as basic plastic house wares or high-tech digital cameras transform our daily lives? This title considers this question, from the design of products through to their use in the home. It looks at how everyday objects, ranging from screwdrivers to photo management software, are used on a practical level.


The Fundamentals of Product Design

Filename: the-fundamentals-of-product-design.pdf
ISBN: 9782940373178
Release Date: 2009-04-28
Number of pages: 184
Author: Richard Morris
Publisher: AVA Publishing

Download and read online The Fundamentals of Product Design in PDF and EPUB The Fundamentals of Product Design teaches students the key principles and processes of product design.


Designing Interactions

Filename: designing-interactions.pdf
ISBN: UOM:39015066860464
Release Date: 2007
Number of pages: 766
Author: Bill Moggridge
Publisher: Mit Press

Download and read online Designing Interactions in PDF and EPUB Forty designers who have helped shaped human interaction with technology are introduced in a collection of stories that charts the history of entrepreneurial design development for technology.


Well Designed

Filename: well-designed.pdf
ISBN: 9781625274809
Release Date: 2014-10-28
Number of pages: 224
Author: Jon Kolko
Publisher: Harvard Business Review Press

Download and read online Well Designed in PDF and EPUB From Design Thinking to Design Doing Innovators today are told to run loose and think lean in order to fail fast and succeed sooner. But in a world obsessed with the new, where cool added features often trump actual customer needs, it’s the consumer who suffers. In our quest to be more agile, we end up creating products that underwhelm. So how does a company like Nest, creator of the mundane thermostat, earn accolades like “beautiful” and “revolutionary” and a $3.2 billion Google buyout? What did Nest do differently to create a household product that people speak of with love? Nest, and companies like it, understand that emotional connection is critical to product development. And they use a clear, repeatable design process that focuses squarely on consumer engagement rather than piling on features for features’ sake. In this refreshingly jargon-free and practical book, product design expert Jon Kolko maps out this process, demonstrating how it will help you and your team conceive and build successful, emotionally resonant products again and again. The key, says Kolko, is empathy. You need to deeply understand customer needs and feelings, and this understanding must be reflected in the product. In successive chapters of the book, we see how leading companies use a design process of storytelling and iteration that evokes positive emotions, changes behavior, and creates deep engagement. Here are the four key steps: 1. Determine a product-market fit by seeking signals from communities of users. 2. Identify behavioral insights by conducting ethnographic research. 3. Sketch a product strategy by synthesizing complex research data into simple insights. 4. Polish the product details using visual representations to simplify complex ideas. Kolko walks the reader through each step, sharing eye-opening insights from his fifteen-year career in product design along the way. Whether you’re a designer, a product developer, or a marketer thinking about your company’s next offering, this book will forever change the way you think about—and create—successful products.


Elements of User Experience The

Filename: elements-of-user-experience-the.pdf
ISBN: 0321624645
Release Date: 2010-12-16
Number of pages: 240
Author: Jesse James Garrett
Publisher: Pearson Education

Download and read online Elements of User Experience The in PDF and EPUB From the moment it was published almost ten years ago, Elements of User Experience became a vital reference for web and interaction designers the world over, and has come to define the core principles of the practice. Now, in this updated, expanded, and full-color new edition, Jesse James Garrett has refined his thinking about the Web, going beyond the desktop to include information that also applies to the sudden proliferation of mobile devices and applications. Successful interaction design requires more than just creating clean code and sharp graphics. You must also fulfill your strategic objectives while meeting the needs of your users. Even the best content and the most sophisticated technology won't help you balance those goals without a cohesive, consistent user experience to support it. With so many issues involved—usability, brand identity, information architecture, interaction design— creating the user experience can be overwhelmingly complex. This new edition of The Elements of User Experience cuts through that complexity with clear explanations and vivid illustrations that focus on ideas rather than tools or techniques. Garrett gives readers the big picture of user experience development, from strategy and requirements to information architecture and visual design.